ARTICLE | Product Development
Lilly’s tirzepatide set to compete with Novo in obesity after hitting in Phase III
GIP/GLP-1 agonist hits target of 20% absolute weight reduction
April 28, 2022 2:18 PM UTC
Lilly’s tirzepatide appears set to challenge Novo for market share in obesity after new Phase III data showed higher doses of the dual agonist provided nearly 20% placebo-adjusted weight reduction.
Eli Lilly and Co. (NYSE:LLY) reported 72-week data from the Phase III SURMOUNT-1 trial that showed the 10 mg and 15 mg doses of tirzepatide achieved 19.5% and 20.9% weight reduction, compared with 3.1% for placebo. The figures are based on treatment-regiment estimand, a statistical method that calculates efficacy regardless of treatment discontinuation...